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Are you analysing market competition in your field of business? Is your company ready to start project planning? This is where a good SWOT matrix overview comes in very useful to give an oversight of objectives of the next company venture or project with a bird-eye view of both the internal and external factors that can affect the achievement of these objectives.

Companies like Amazon, Apple, Starbucks and Nike all use SWOT analysis illustrations like this and need to constantly keep them up-to-date for executive and annual reviews.

SWOT (strengths, weaknesses, opportunities, and threats) analysis is a framework used to evaluate a company’s competitive position and to develop strategic planning. SWOT analysis assesses internal and external factors, as well as current and future potential.

A SWOT analysis is designed to facilitate a realistic, fact-based, data-driven look at the strengths and weaknesses of an organization, initiatives, or within its industry. The organization needs to keep the analysis accurate by avoiding pre-conceived beliefs or gray areas and instead focusing on real-life contexts. Companies should use it as a guide and not necessarily as a prescription.

Analysts present a SWOT analysis as a square segmented into four quadrants, each dedicated to an element of SWOT. This visual arrangement provides a quick overview of the company’s position. Although all the points under a particular heading may not be of equal importance, they all should represent key insights into the balance of opportunities and threats, advantages and disadvantages, and so forth.

This template will be useful for business leaders as they prepare their new company management strategy. You can use the slides in this template as you prepare to discuss the strengths and weaknesses of the company with your employees. Also, this template can be used by entrepreneurs when preparing for a meeting with bank employees to obtain a loan to develop their business.

In this template bundle, we’ve created highly engaging SWOT graphics using puzzles pieces, circular diagrams and parallelograms to separate out all the SWOT elements and make it easy to compare and digest the high-level information. This is especially effective when presenting to C-level executives and senior manages who often want to see more compressed summary type slides.

All slides in the template have everything you need to build your SWOT analysis. You can change the color of the template yourself to suit your corporate requirements. The slides of this template will be useful for leaders of all levels, crisis managers and development managers. Also, startups can use this slide when preparing an analysis of their new product for potential investors.