A strategy map is a powerful management tools that describes the key business objectives on a single page. All too often businesses feel compelled to create long strategy documents. Strategy map facilitates the definition and communication of the strategy by creating a visual representation of the key objectives boiled down to a single page diagram. This one page map outlines the strategic aims and priorities of an organization and helps to ensure everyone is pulling in the same direction. What the strategy map does is put all goals, across the key business perspectives, on a single page which encourages everyone to see the cause and effect relationship between them. Otherwise the danger is that strategic goals are seen in isolation, instead a strategy map makes it clear that that all strategic goals are linked and everyone can see how the goals they are working towards help to deliver the overall strategy of the business. Once the strategy is defined, agreed and understood, an organization can identify the action plans it needs to put in place to deliver the strategy as well as develop relevant metrics and KPIs to monitor the strategy implementation. Get the map right and it becomes much simpler to select meaningful initiatives, measures and targets. The Strategy Map describes the performance enablers and drivers from learning and growth and internal process perspectives that will deliver successful outcomes within the customer and financial perspectives. Strategy Maps therefore outline what an organization wishes to accomplish (financial and customer objectives) and how it plans to deliver its accomplishments (internal process and learning and growth objectives). This cause-and-effect logic is one of the most important elements strategy maps. It allows companies to create a truly integrated set of strategic goals.
The Strategy Map template is primarily intended for corporate executives and planners. All slides in this template contain the tools you need to build a professional presentation. For example, the first slide allows you to prepare your strategic map by breaking it down into four main areas – financial performance, customer growth, process excellence, people and learning. Using slide tools, you can show dependencies between these groups. The slides of this template will also be useful for startups and investment companies. You can use this template when preparing your go-to-market strategy. Business trainers and university professors can use these slides when preparing their courses. Also, this template will be useful for developers of mobile applications and complex software solutions. For example, you can describe in detail for clients the stages of work, stakeholders, funding sources. Also, the slides of this template can be used by crisis managers when building their strategy for getting the company out of the crisis. All slides in this template are made in a bright and warm color scheme. The Strategy Map template will be a worthy addition to your collection of professional presentations.